WE DELIVER ACTIVE EXPERIENCES THAT PEOPLE CAN'T STOP TALKING ABOUT.

EXPERIENCES THAT CHALLENGE THE STATUS QUO, AND DEFINE WHAT'S NEXT.

WE DELIVER ACTIVE EXPERIENCES THAT PEOPLE CAN’T STOP TALKING ABOUT.

EXPERIENCES THAT CHALLENGE THE STATUS QUO, AND DEFINE WHAT’S NEXT.

OUR MISSION IS TO INSPIRE PEOPLE
TO LIVE THE BEAT AND
LIVE TODAY BETTER THAN YESTERDAY.

OUR SERVICES

Creating and delivering active experiences that people can’t stop talking about.

Helping sports organisations grow relationships with their audiences and partners.

Managing data driven marketing campaigns to connect brands and sports organisations with their customers.

WE’RE A TEAM OF 15 BASED IN KUALA LUMPUR;

A SMALL AGENCY THAT PACKS AN EXPERIENCED PUNCH.

WE DON’T JUST TALK THE TALK,

WE WALK THE WALK.

OUR BRANDS

Asia’s Fittest Party

Run through 5k’s of sound, then party at the ultimate fianish line music festival at Asia’s loudest fun run.

POWER YOUR WORLD

Set over Short and Middle distances, Run, Bike, Run to finish the World’s largest duathlon.

START YOUR WEEKEND RIGHT

Inspire your physical and mental wellbeing at Asia’s first sunrise lifestyle fitness event.

OUR PARTNERS

MEET THE FOUNDERS

SAM MIDDLEHURST

Co-Founder &
Chief Executive Officer

Tim Johnston

Co-Founder &
Chief Creative Officer

Tom Sarginson

Co-Founder &
Chief Operating Officer

LET'S TALK

Fill in the contact form below and we’ll get back to you.

  • OFFICE ADDRESS

    Fresh Sports Group, Level 13A Wisma Mont Kiara, No. 1, Jalan Kiara, Mont Kiara, 50480 Kuala Lumpur, Malaysia

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